Today, with many apps that offer photo filters, you don’t need a smartphone with a top-notch camera to take great pictures. When it comes to social media, filters play an even bigger role. They can transform your photos and stories and make your content more engaging. You can now create your own filters on Snapchat.
Depending on your purpose, location, and audience, you can create different custom filters to entertain your Snapchat followers. Some filters only work in certain locations, while others are only suitable for special events. There are also filters that you can create and use for free, while others you have to pay for.
Let’s take a look at how to create a Snapchat filter.
Decide what type of filter you need
When it comes to creating your own Snapchat filter, the best place to start is by setting goals.
For example, you can create a free Community filter. If you want to bind your filter to a location, you can create a Geofilter. It will only work in a specific location, so you can install it in a location that has a certain meaning to you (like a park, university, or your favorite coffee shop, etc.). You can also create a free one Moments filter which will represent some event. It can be anything from a public concert to a shopping trip with friends.
Another option is to create a paid Snapchat filter. This is a more suitable option if you want to celebrate a special event like a wedding or someone’s birthday. It is also a good choice for business or any other type of advertising.
You can create a Snapchat filter using the Snapchat mobile app or on their website. Once you submit it, Snapchat will approve it within a few hours. Then you can enjoy using your own Snapchat filter in the app.
How to Create a Free Snapchat Filter
Snapchat offers the ability to create your own Snapchat filters for free, but they must be community filters and have some limitations. You can only create them using a web browser, and Snapchat doesn’t offer any templates. The design must be 100% original.
However, the most important thing is that you follow Snapchat’s instructions when creating your filter. Here’s how to do it.
- Go to the Snapchat web page and select Filters and lenses from the ribbon menu of the site.
- Scroll down to Creative toolsand select Community filters.
- Now depending on your event choose between Geofilter and Moment filters.
- If it is a Moments filterall you have to do is upload your design and then send it to Snapchat.
- with Geofilter you will also need to set the area on the map where you want to apply this filter.
To create an original design for your filter, Snapchat recommends using programs like Adobe Photoshop and Adobe Illustrator. If you’re not that good at it, a good alternative for creating your own images is Canva.
Make sure you provide all relevant information in your filter, such as dates or event description. Then, if you follow the official instructions, your custom filter should be approved and ready to use within hours.
How to make a paid Snapchat filter on a computer
If you don’t mind paying a little and want to save time and effort, you can create a paid Snapchat filter. Here’s how to do it from a computer.
- On the Snapchat network, go to the page Filters and lenses.
- Scroll down to Creative toolsand select Filters.
- Here, instead of creating your own design from scratch, you can choose from a variety of templates. You also get more customization options like changing fonts, colors and adding images.
You can also use Bitmoji to add a small cartoon version of yourself and your friends to your filter.
- Once the design is complete, go to give and select a start and end date for your filter. You can do this a One time eventor a A recurring event to run it on certain days or times of the day.
- Under Location, draw a fence to select an area for your geofilter. All Snapchat users inside this fence will be able to use your filter.
- Go to Verify pay and send your filter.
The price of a Snapchat filter varies. This depends on two factors: the size of the area where you want to run it, and how long you want the filter to be available to users.
How to create a Snapchat filter in the app
You can also send your custom Snapchat filter on your iPhone. The process is almost the same, with the only difference being that you can find an iOS-only feature in the app.
To find it, open Snapchat on your iPhone and go to your profile. Then go to Settings find Filters and lenses. After selection filterSnapchat will take you to a similar setup screen to create one.
Follow the same algorithm, create your own design, set the dates and area, then pay and submit your Snapchat filter for approval.
How to use a custom Snapchat filter
Once you receive an email from Snapchat confirming that your filter is active, you can start adding it to your snaps.
You’ll find it among your filters when you open the app by swiping left and right. Make sure that your location app is set up in your Snapchat privacy settings. Then you can use your geofilters and other people’s geofilters that apply to your area.
Customize your Snapchat next
Once you learn how to create and use your own Snapchat filters, you’ll probably want to do even more to personalize your snaps and make them more user-friendly. Fortunately, Snapchat offers many ways to do this, from creating your own lenses to creating deep fake videos of you and your friends.
Have you tried creating a Snapchat filter? Has it been successful with other users? Share your Snapchat experiences with us in the comments below.